Welcome to my blog !!


I am Tooba Ameer,  a 22 year old Product designer and a fashion enthusiast.

I am not good at writing stories that I think are just for the sake of captions, so I summarize "my being" and what I think of fashion in general.

I am just a little girl in this big universe trying hard to make my presence felt.  I can't do it without your support and love.

I started to get interested in fashion when I was a school going kid. I have always been very particular of what I need to buy and what I want to wear.

I have a passion to collect nail paints and I have 100+ nail paints in my collections till now.  I like solids colours more than those printed dresses but sometimes I wear the prints and patterns too.  I love experimenting with my looks and buys clothes after 10 hours of calculations and comparisions but then there are few eye catchy dresses that I just pay for without giving a second thought. 

I love my name, my family, my lovely friends, the dark chocolate, the mountains ,the snow, the pool, the sun and the heat, the red ladybirds, the abstract paintings, photography, fashion, text messages, dancing in the rain, inter, a bath of boiling water, the moon and night, raspberries, green eyes, cinema, sleeping, walking barefoot, goose bumps with emotions, curiosity, punctuality and teasing my little ones. 

I am a sleepy head.  I sleep on Sundays till the time I start to feel more tired and sick. 

 I'm messy in a chronic, total, irretrievable way.

I am all myself to the people who are close to me and despite my wounds, I cannot change my appearance;  perhaps because I always believe in the good faith of people.

My favorite color is white and I wear it so often. 

I am attracted to the clothes or accessories that remain abandoned because others find them horrible, and I get a shiver every time I feel I have grabbed something special.

Too short and too revealing is not me and I don't even like faking my personality.  So,  I keep it real , fashionable and comfortable.  

I chose to call my blog "WHAT THE FASHION" because I will not only talk about fashion from my camera lense but I will post photos, thoughts, moments of life and of course I will try to link the products for you too. 

I still don't know weather I have convinced you enough to be a part of my journey.  I hope you will drop your heart here by clicking the follow button and subscribe to my blog and follow me on Instagram. 

You can contact me here at any time ameer.tooba@gmail.com for any request, advice, collaboration or just to greet me ;)

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